Barona Resort & Casino Selects Konami’s SYNKROS Gaming Enterprise Management System
Konami Gaming, Inc., a global leader in casino gaming and systems, announced that its SYNKROS™ casino management system has been selected by Southern California’s Barona Resort & Casino. With 2,000 casino slots and more than 90 gaming tables, Barona is installing Konami’s SYNKROS for its proven stability, extensive marketing capabilities, and flexible architecture in order to further empower Barona staff members to deliver exceptional customer service.
“From the most human elements to the many technical pieces, Barona is focused on delivering convenience, comfort, and entertainment value for our guests. So with customer experience as our top priority, Konami’s SYNKROS was the best solution to support the future of our systems environment,” said Rick Salinas, general manager at Barona Resort & Casino.
Barona has a proven history of innovation to enhance the customer experience. As far back as the 1990’s, Barona pioneered the industry’s first Ticket-In Ticket-Out (TITO) system. Today instead of ticket redemption kiosks, they employ teams of people with wireless handheld TITO validators to personally deliver all awards. Continuing its long tradition of technology-delivered service improvements, Barona has now selected SYNKROS for tools like the Konetic Mobile Employee App™ and True-Time Bonusing Tool Kit™.
“Our team evaluated all of the systems providers and determined that SYNKROS was best for on-floor casino marketing and customer loyalty, which have always been keys to our success,” said Salinas. “And looking at SYNKROS’ development cycle—with predictable annual releases resulting from a collaboration of user feature requests—we’re entering this partnership with an assurance that Konami is like-minded in maintaining its customer-first approach as well.”
“This is an important milestone for SYNKROS and we are excited for the opportunity to work alongside industry leaders like the Barona team to help innovate and explore new opportunities for player engagement and convenience,” said Steve Sutherland, chief operating officer and executive vice president at Konami. “In fact, Barona was Konami’s first customer in North America, dating back to 2000. The leadership at Barona have always been tremendous partners and we look forward to empowering them with some creative new ways to reach and retain expanding audiences.”
For more information about Konami Gaming, Inc., www.konamigaming.com.
About Konami Gaming, Inc.
Konami Gaming, Inc. is a Las Vegas-based subsidiary of KONAMI CORPORATION (TSE: 9766). The company is a leading designer and manufacturer of slot machines and casino management systems for the global gaming market. For more information about Konami Gaming, Inc. or the SYNKROS gaming enterprise management system, please visit www.konamigaming.com.
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About Barona Resort & Casino
Located in Lakeside just 30 miles northeast of downtown San Diego, CA, Barona Resort & Casino is an AAA Four Diamond rated luxury destination that blends the best of San Diego’s leading resorts with the gaming excitement of Las Vegas. Barona features 400 guest rooms and suites, 2,000 casino slots, more than 90 gaming tables, a variety of award-winning restaurants, AmBience Day Spa, and the Barona Creek Golf Club, rated the 4th best resort course in California by Golfweek magazine. In addition, Barona is led in every aspect by an emphasis on first-class customer service. For more information about Barona Resort & Casino, please visit www.barona.com.